Wedding Cake Businesses-A Profitable Source of Income

Monday, March 23, 2009

Can you even imagine a wedding without any cake? This occurrence can be likened to bread with no butter, or cookies without milk. A wedding is simply not complete without the bride and the groom approaching the layered cake and together, using an ornate, ribboned knife, cut the cake that is a symbol of prosperity and wealth in the marriage. The actual act of slicing the cake is also symbolic, where it implies that the groom and the bride vows to share everything in their life and that they are starting their wedding with something sweet and will work hard to keep it that way. After the first bite, confetti will be showered, rice will be thrown, wine will be sipped and glasses will be clanged to signal a kiss. The remainder of the cake will then be cut and distributed to the guests, symbolizing that they are sharing in the prosperity of the couple. Now can you even imagine a wedding without this part of the reception ceremony? Not quite.

A grand wedding is every girl’s dream. It may be just a single day, but a lot of people are willing to splurge on it. It is that important to soon to be married couples. So it is only right that the bride and groom get nothing less than perfection during their wedding day. In fact, the cake is one of the first things that get planned, along with the dress, the tux and the flowers. It is an integral part of a bride’s special day, so it gets a lot of attention, and they are willing to make the cake extra super special and pay the price for it. This is the reason why wedding cake businesses flourish. They give the bride and the groom what they want to make their wedding extra special, and in turn, they get the client, the income and the reputation. No wonder they make so much money.

Businesses that revolve around wedding planning always work. In the case of wedding cakes, the more diverse your repertoire is the better. If you have good people working for you as decorators, then you can follow the whims and the wants of the clients and gain their loyalty. You can also suggest decorations and cake types to them. You also have to be in the trend. Today, soft icing cakes are a thing of the past. What is in right now are fondant cakes that are completely customizable to fit the wants of the couple. The fondant icing, because of its texture, can be transformed into more elaborate flowers and other designed like seashells or beads. If you also offer more creative cakes like those that utilize crystals and semi-precious stones as decorations, then you will definitely earn a lot. The key really is imagination and good marketing and you will have a good wedding cake business. In an industry that puts a premium on artistry and uniqueness, you can hold your own by being just that—unique and creative.

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