New & Free Money Ideas For Starting A Small Business At Home. by Ross Tanner

There are three fundamental elements to operating any successful business within any industry or climate. If you can control these three elements, then you have found the formula for success.

First you need to have a market of customers you can sell to. Second you need to have a product or service that you can sell to them. Third and finally you need to have a medium through which you can reach your customers with your chosen product or service and sell to them. If you can control all three aspects, then you have perfected the formula for a successful business.

The first thing to consider is the type of business you plan to operate. Examine your interests and abilities, as well as your previous business experiences. Research the industry, as well as potential markets to determine whether your proposed business is feasible in those areas. Do as much research as possible BEFORE you invest money into your business. Operating your own business may require you to use personal assets and to invest a minimum of 60-70 hours a week of your time.

Discuss your business plans with your family. Decisions you make about operating a business may have a significant impact on them. It is important that your family be as committed to your business as you are. Owning and operating a small business can be tremendously fulfilling and rewarding, but it is not easy. Try to come up with your own idea for an online business.

What Do You Need to Start A Small Business Online?

I'll start with the obvious. A computer with internet access is pretty important. You don't have to have the latest model with lots of bells and whistles. However, if you are going to do this full time, you will need a broadband subscription and an email account.

Although many affiliate programs give you a web page with your affiliate links automatically inserted, mostly these are not your own to change. You really do need to set up your own website that you can personalise and add your own unique content to. There are many companies that provide free web hosting for the first year, just so long as you buy your domain from them, which is your website address. It is a good idea to keep your costs to a minimum. So take advantage of the free offers available to you whilst you are still in your honeymoon period. Use the time to become more familiar with the different tools available to you.

To create your own business online there really is not much cost. It can be as cheap as £0.99 for the first year to register your own domain for a .co.uk or £7.99 per year for a .com address, if it is still available. If not, the cost of your PC and any software would be your first and major expense.

It's not that hard to start an internet based business, but there are several things to consider. The competition in the market you want to sell in, the size of the market itself and how easily accessible that market will be. The seasonal trends of that market, whether the size goes up and down during seasonal peaks such as holidays or seasonal changes in the weather. You must ask yourself whether you want to carry stock, or do you want to have your items drop shipped by the product maker. Or do you want to simply generate money through launching informational websites and generate money through Google Adsense clicks.

There are an untold number of different types of internet businesses already on the internet. Almost every web page you and I visit as an internet user is some form of internet business. You will understand this better if you start to pay more attention to the content and layouts of web pages from now on. You will see Google ads on almost every web page you visit as well as advertising banners in various sizes and positions. The best ones have concealed the ads and colour coded them to match the design of their own website, so as not to make it obvious.

To the average discerning internet user that is pushed through a Google Adsense website one would not be thinking about each click costing the advertiser some money, but at the same time generating on average 10% of the adverts running costs in revenue for the website owner. A website does not necessarily have to sell something or even have a shopping cart to be classed as an internet business. As long as you have a customer and you have a product or service (information), then you have the basic elements of an internet business.

Once you learn how to perfect the three elements of operating a successful business, then you will be able to build a website around any market, and make that website business accessible to thousands and thousands of targeted customers.

You need to keep in mind that starting a business is not an over night 'right away' thing. Certainly, you can start it tomorrow, but that does not mean you are going to have customers or clients tomorrow. If your basic keyword research is done correctly, then this will be a good foundation for building your business upon. Combined with a well designed and easy to navigate website, the only other task is to get your website in front of your target customers.

The easiest and free way to get traffic is to use the search engines and manipulate your web pages so that they appear at the top of search results when your keywords are typed into the search engine by your prospective customer. This process of manipulation by definition is called search engine optimisation. Although this is free traffic, it can take months to get to the top of search engine listings, certainly if you wanted to avoid any grey or black hat methods. But remember, the method is free, and the benefits from this are for the long term.

For more information about taking the first steps to investing in your future, and changing your career, be it part time or full time, then take a look at the various business opportunities as well as our own list of software tools that we use to carry out our own keyword research and search engine optimisation to get our businesses in front of thousands and thousands of customers.